Equity Group Holdings Plc. is a Pan-African financial services holding company listed at the Nairobi Securities Exchange, Uganda Securities Exchange, and Rwanda Stock Exchange. The Group has banking subsidiaries in Kenya, DRC, Rwanda, Uganda, Tanzania, South Sudan, and a Commercial Representative Office in Ethiopia. It has other subsidiaries in investment banking, insurance, telecom, fintech and social impact investments. Equity Group is the largest integrated financial services firm in the region with a market capitalization of USD 1.63 billion.
The Group has an asset base of USD 13.92 Billion, a customer base of 22.4 million supported by a footprint of 406 branches, 86,910 Agents, over 1.1 million Pay with Equity (PWE) merchants, 36,774 Point-of-Sale (POS) Merchants, 876 ATMs and an extensive adoption of digital banking channel.
The Bank’s strong liquidity buffers, resilient funding profile, established domestic presence, and extensive use of digital and alternative distribution channels have earned significant recognition. In 2024, it was named the Second Strongest Financial Brand in the World by Brand Finance, achieving a Brand Strength Index (BSI) score of 92.5 out of 100 and a prestigious AAA+ rating, the highest possible. Additionally, the Bank retained its position as Kenya’s Most Valuable Brand in 2025, for second year running.
Euromoney Awards for Excellence 2024 also named Equity Bank, the Best Bank for Corporate Responsibility in Africa, Best Bank in Kenya, Best Bank for SME Banking in Kenya, and Best Bank for CSR in Kenya.
Equity was named the Best Regional Bank in East Africa – 2025 by African Banker. Brand Africa 100 Awards also recognized Equity as the Most Admired Financial Brand in Kenya and Africa in 2024, highlighting Equity’s commitment to financial inclusion, innovation, and socioeconomic progress in Kenya. This recognition reflects Equity’s strong brand presence and its impact on the African financial landscape
The Group was also recognized as a Superbrand in East Africa (2024-2026), a distinction that affirms the Group’s commitment to quality, reliability, and excellence in the financial services sector.
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